Case Study: Brit Awards 2017
The Brit Awards are the UK music industry's showpiece awards ceremony, drawing the world's most well-known artists to a glitzy awards ceremony and after party.
This campaign was intended for those at the Brit Awards after party, which took place at the Intercontinental Hotel next door to the awards ceremony at The O2. Guests included some of the biggest names in music, high profile performers and of course the award winners from the prestigious evening.
It had to be different. It had to be unique. It had to have a big wow factor. And, of course, it had to be on a dessert. The awards organisers had been unable to find a supplier to meet the needs of their original ideas - so we stepped up to help.
We had a no-fail deadline to meet, as the products had to be ready for the awards after party, which was fast approaching. The whole order had to be turned around in 10 days! An unusual brief with a tight deadline - but we do love a challenge!