Case Study: Agile on the Beach
Founded in 2011, Agile on the Beach is an annual conference championing Agile workflows - a method of working focussed on maximum flexibility and minimum constraints to optimise performance. Since 2015, it has become a self-sustaining community event that supports the local and international Agile community.
Agile workflows have been adopted by a wide range of markets and industries. This brief focussed on delegates attending the conference and surrounding events.
We were tasked with producing an engaging set of giveaways for attendees of the two day conference, as well as gifts for the guest speakers and presenters. Items needed to reflect a beach theme, whilst also being reusable and retainable.
The products for the conference needed to have a nice, big branding area - so the Agile on the Beach branding could be used alongside sponsor branding too. There was also a bit of a time deadline involved, as the conference was fast approaching.