The Newsroom

Welcome to the News Room, where we regularly post updates and articles on all things promotional. Whether it's an exciting new product that we're launching, hints and tips on how to get the most out of your promotional merchandise, or some exciting Fluid Branding news, you're sure to find it here.

Select one of the articles below, or use the category menu on the right to find what you're looking for...

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This week saw the British Promotional Merchandise Association host its annual awards evening at Chesford Grange near Coventry. The prestigious event was held on Tuesday 19th September, and celebrates commitment, outstanding service and continued professionalism in the industry.

...and we won two of the top awards!

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Posted in The Fluid Blog by Tom Mercer

(22/09/2017 14:41)

It's been a great summer for golfing and the biggest competitions in the world are still far from over! There's lots of high quality golf still to come, starting with a certain high profile event held at Le Golf National later this month...

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Posted in The Fluid Blog by Tom Mercer

(21/09/2017 10:00)

Back to School

Want to replace your everyday cup of tea or coffee? The Fluid Branding blog shows you the main contenders!

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Posted in The Fluid Blog and Product Inspiration by Gemma Richards

(07/09/2017 10:00)

Yorkshire Merchandise Show 2017

This October will see the Yorkshire Merchandise Show returning for its third year. Building on the success of the previous two shows, this year promises to be better than ever, offering you a unique opportunity to gain valuable insights into the promotional merchandise industry...

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Posted in The Fluid Blog and Product Inspiration by Kyle Scott

(31/08/2017 10:00)

Back to School

A great number of our customers, employees and readers are in the midst of preparing to send their kids back to school after the summer holidays. Whether they are gearing up for a new school or simply another academic year, it's best for them to be prepared in advance...

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Posted in The Fluid Blog and Product Inspiration by Tom Mercer

(24/08/2017 10:00)

Bad Names Ahead

Your first idea is rarely the best one you are going to be able to come up with. This is especially true when it comes to names, which are an essential part of your brand. Your name should reflect your business, but companies don't always get it right.

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Posted in The Fluid Blog by Tom Mercer

(10/08/2017 10:00)

The Battle for Brand Reach

It's a battle that's been going on for over a decade, between some of the biggest players around. The battle to be Social Media King is hard fought, between armies millions and billions strong.

It's a Game of Thrones (sure, with less blood, but let's go with it).

Let's explore the Brand Reach of these huge social media companies with this new infographic from Fluid Branding...

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Posted in The Fluid Blog and Infographics by Tom Mercer

(27/07/2017 10:00)

East Anglia Merchandise Show

Building on the success of previous years, this year's East Anglia Merchandise Show is set to be bigger and better than ever. Offering you a unique opportunity to gain valuable insights into the promotional merchandise industry, it's also a chance to check out hundreds of products available within the industry - ranging from the valued favourites to some of the most innovative and original items on the market!

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Posted in The Fluid Blog by John Walker

(25/07/2017 12:00)

Climbing steps

Defining your business or personal brand isn’t the easiest of journeys and self-doubt can creep in, causing all manner of delays and problems along the way. Although the process may be difficult and time-consuming, it is well worth going through before embarking on the creation of any form of visual materials or promoting yourself to customers.

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Posted in The Fluid Blog and Resources by Gemma Richards

(20/07/2017 10:00)

Matt's trip to Kenya

Fluid Branding's CEO Matt Franks recently embarked upon a volunteer trip to Kenya with a view to helping those in need. Here, he reflects upon his eye opening experiences, and conveys an image we can all learn from...

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Posted in The Fluid Blog and Press Releases by Matt Franks

(19/07/2017 12:00)

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